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Fascinating Symbian insights http://eu.techcrunch.com/2010/11/08/guest-post-symbian-os-one-of-the-most-successful-failures-in-tech-history/
So it appears, if you want to take stupid risks for more profit and get away with it, make sure you're a bank and not a foreign oil company
I bet this is what happened to the Romans in the last few years. Everyone had to talk Latin but noone voted for their songs.