Favstar gets even better if you sign in.
Groupon guy summed up: Start simple, Isolate variables, iterate, you are not your user, users are diff from paying customers #warmgun
Huge congrats to my buddy @sethmeyers !!! Huge bonus...he's teaming up with @shoemakermike again. Hilarity will ensue
"That link—great design—seems to work better and faster than Darwinistic A/B testing or iteratively searching in an incredibly large space."